This single-day introductory-level course is aimed at stakeholders or individuals who are coming into contact with Category Management programs. The course is an ideal supplement to a wider, more advanced Category Management education program and can help to ensure that everyone involved has sufficient understanding to participate.

This course helps develop winning category strategies by ensuring those involved across the business understand, support and actively participate in the Category Management process. You will receive an introduction to the 5i® Category Management process, exploring its principles and understanding what makes it so successful.

You will also examine how the role of purchasing can unlock value for an organization. The course also provides an introductory-level taster for some of the key tools in Category Management to illustrate buyer/seller dynamics.

The agenda for the 1-day session is entirely flexible and we can develop alternative approaches to achieve specific organizational objectives or integrate the training to reflect organization specific Category Management processes. Delegates receive a full colour manual containing a summary of tools covered and a 5i® Category Management process.