Category Management – 1-Day Introduction

This single-day introductory-level course is aimed at stakeholders or individuals who are coming into contact with Category Management programs. The course is an ideal supplement to a wider, more advanced Category Management education program and can help to ensure that everyone involved has sufficient understanding to participate.

This course helps develop winning category strategies by ensuring those involved across the business understand, support and actively participate in the Category Management process. You will receive an introduction to the 5i® Category Management process, exploring its principles and understanding what makes it so successful.

You will also examine how the role of purchasing can unlock value for an organization. The course also provides an introductory-level taster for some of the key tools in Category Management to illustrate buyer/seller dynamics.

The agenda for the 1-day session is entirely flexible and we can develop alternative approaches to achieve specific organizational objectives or integrate the training to reflect organization specific Category Management processes. Delegates receive a full colour manual containing a summary of tools covered and a 5i® Category Management process.

Learning objectives

By the end of this course, delegates will be able to:

  • Understand Category Management and how it adds value
  • Explain the key steps of the process
  • Describe the ways that suppliers gain advantage
  • Apply some simple tools to help understand and plan a category
  • Define business requirements
  • Play an active role in a Category Management project

Who should attend

  • Junior or developing buyers
  • Stakeholders who are to support or be part of category teams

Course content

  • Introduction to Category Management
  • The principles of Category Management
  • The Category Management process
  • The STP (Situation, Target, Proposal) tool
  • Cross-functional team approach
  • Determining business requirements
  • How suppliers gain power over buyers
  • Analytical tools for early insights
  • Defining a sourcing strategy